Ducati achieves record sales in September, Multistrada remains best-seller

By Gokul, 02 November 2022

The company has raked in 872 million euros so far in 2022

Ducati Diavel V4

Ducati announced that it has concluded the third quarter of 2022 with very positive results, increasing its operating profit and reported a year-on-year growth in deliveries after volume losses in the first half year due to supply and logistics issues.

During the first nine months of 2022, the revenues recorded by Ducati amounts to 872 million euros, which is the highest figure ever reported by Ducati over the same period in the past years, and a growth of 21% compared with 2021.

Improved figures are registered also for operating profit that grows from 67 to 109 million euros in comparison with the same period in 2021. This marks a 62% increase.

A total of 49,873 motorcycles were sold since the beginning of the year, a number slightly above the same period of 2021 (49,719).

Italy was confirmed as the biggest market with 8,283 bikes delivered, followed by USA with 6,595 and Germany with 5,701.

The strong popularity of the brand reportedly keeps rising in China, the fourth market for Ducati, where the growth remained constant during Q3, with 4,103 units delivered which represent a further increase of 15% over the same period of 2021.

The Multistrada V4 reaffirmed its position as the best performing model of the Ducati range also in the third quarter, achieving 8,776 units delivered during the year. After it comes the Monster with 6,903 bikes and the Scrambler Ducati 800 family with 5,771.

Through exclusive collaborations Ducati confirms its attractiveness in the lifestyle world and true to its mission continues to offer unique entertainment opportunities.

Important partnerships during the year have seen Ducati centre-stage next to brands of excellence such as Lamborghini, Bulgari, Poltrona Frau and Carrera. Collaborations which have resulted in unique creations, inside and outside the world of two wheels.

The MotoGP Experience also gave the chance to some Ducatisti to try out on track the official Ducati Lenovo Team bike, the Desmosedici GP, the pinnacle of a racetrack riding experience: an opportunity that no other brand offers to its most passionate clients.

Ducati also announced that it is establishing an increasingly global and solid position as never before thanks to an extensive dealer network that will reach more than 820 stores by the end of 2022 in more than 90 countries.